Summary
- The FSSAI has issued notices to Gemini Edibles & Fats India Ltd, BigBasket, and Flipkart for misleading health claims regarding 'Freedom Cooking Rice Bran Oil'.
- Claims such as 'Reduces bad cholesterol' were found unpermitted under the Advertising and Claims Regulations, 2018.
- Gemini Edibles was also cited for selling products online without a valid central license for e-commerce activities.
- This move signals increased scrutiny on food safety compliance, with potential repercussions for the involved companies under the FSS Act, 2006.
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